• ‘Road to the Games’ – Enabling Athlete-First Storytelling at Milano Cortina
    • Sporting Goods Industry Calls for Urgent Action to Tackle Physical Inactivity Crisis Projected to Cost $300B by 2030
    • WORLD’S LEADING SPORTS BRANDS CELEBRATE PHYSICAL ACTIVITY RECOGNITION BY UNITED NATIONS
    ‘Road to the Games’ – Enabling Athlete-First Storytelling at Milano Cortina
    WFSGI

    ‘Road to the Games’ – Enabling Athlete-First Storytelling at Milano Cortina

    Sporting Goods Industry Calls for Urgent Action to Tackle Physical Inactivity Crisis Projected to Cost $300B by 2030
    WFSGI

    Sporting Goods Industry Calls for Urgent Action to Tackle Physical Inactivity Crisis Projected to Cost $300B by 2030

    The global sporting goods industry launches the first-ever Sporting Goods Physical Activity Impact Report: Moving the World Toward an Active Future, at an exclusive World Health Assembly side-event in Geneva  
    WORLD’S LEADING SPORTS BRANDS CELEBRATE PHYSICAL ACTIVITY RECOGNITION BY UNITED NATIONS
    WFSGI

    WORLD’S LEADING SPORTS BRANDS CELEBRATE PHYSICAL ACTIVITY RECOGNITION BY UNITED NATIONS

    The World Federation of the Sporting Goods Industry (WFSGI) and top brands (New Balance, Nike, adidas, Amer Sports, ASICS, Decathlon, Speedo, Shimano, Under Armour) hosted “Moving the World Towards a Healthy and Active Future” in New York on 24th of September 2025 on the...
    ‘Road to the Games’ – Enabling Athlete-First Storytelling at Milano Cortina
    Sporting Goods Industry Calls for Urgent Action to Tackle Physical Inactivity Crisis Projected to Cost $300B by 2030
    WORLD’S LEADING SPORTS BRANDS CELEBRATE PHYSICAL ACTIVITY RECOGNITION BY UNITED NATIONS
    WFSGI
    ‘Road to the Games’ – Enabling Athlete-First Storytelling at Milano Cortina

    3 February 2026

    WFSGI
    New WEF Report Positions Physical Activity as Critical Driver of Economic Resilience for the $2.3 Trillion Sports Economy

    The report presents the first comprehensive market sizing of the global sports economy with sporting goods valued at $614 billion – a quarter of the overall number.

    15 January 2026

    WFSGI
    Sporting Goods Industry Calls for Urgent Action to Tackle Physical Inactivity Crisis Projected to Cost $300B by 2030

    The global sporting goods industry launches the first-ever Sporting Goods Physical Activity Impact Report: Moving the World Toward an Active Future, at an exclusive World Health Assembly side-event in Geneva  

    22 September 2025

    WFSGI
    WORLD’S LEADING SPORTS BRANDS CELEBRATE PHYSICAL ACTIVITY RECOGNITION BY UNITED NATIONS

    The World Federation of the Sporting Goods Industry (WFSGI) and top brands (New Balance, Nike, adidas, Amer Sports, ASICS, Decathlon, Speedo, Shimano, Under Armour) hosted “Moving the World Towards a Healthy and Active Future” in New York on 24th of September 2025 on the...

    22 September 2025

    WFSGI
    HOW SPORTING GOODS BRANDS CAN TURN UNCERTAINTY INTO OPPORTUNITY

    A new report by McKinsey & Company and the World Federation of the Sporting Goods Industry explores the state of the industry and growth themes for 2025 and beyond 

    4 March 2025

    News
    CORE 2 Unveiled: Smaller, Smarter, and Built to Transform Performance Monitoring

    CORE, the folks behind the trusted body temperature sensor for top cyclists, triathletes, runners, and endurance athletes, are raising the bar again with the new CORE 2 sensor. Smaller, lighter, and smarter, this next-generation sensor delivers cutting-edge features to h...

    2 January 2025

    13 Valleys Ultra
    13 Valleys Ultra Women’s Record Broken by Over 4 Hours

    13 Valleys Ultra Women’s Record Broken by Over 4 Hours

    29 September 2024

    CORE Body Temperature
    CORE and Q36.5 Announce Partnership: harnessing thermoregulatory innovation to bring performance gains to elite athletes

    For Immediate Release

    25 September 2024

    13 Valleys Ultra
    1,700 Runners Expected at the Gruelling 13 Valleys Ultra trail race in its Second Year

    The lure of ultra running is reaching the masses

    24 September 2024

    Link My Ride
    Link My Ride Launches New, Unique Ticketing Feature - a game-changer for event and ride organizers

    FOR IMMEDIATE RELEASE

    27 August 2024

    Press Kit

    See More

    Cycling Ireland Club App

    Active Children's Coalition x WFSGI

    Moving the World Towards a Healthy and Active Future Event UNGA

    Intertek x WFSGI

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