For Immediate Release
Zurich, 26th September 2024 - The UCI Road and Para Cycling World Championships isn't the only news in cycling in Zurich this week. Leading performance cycling apparel brand Q36.5 and CORE, global forerunners in thermoregulation and core body temperature monitoring, are announcing their partnership with an event at the flagship Q36.5 store on Bärengasse this Thursday.
Q36.5 and CORE Body Temperature Sensor’s partnership is centered around a desire to manage core temperature in elite endurance sports. According to this peer-reviewed study on cycling time-trialists, for every 1-degree increase in core temp, a rider could lose 5% of their power.
Working together is providing unique benefits for the R&D teams at both companies. Q36.5 benefits from the latest thermoregulation science and data to inform the design of advanced thermodynamic cycling kit, and CORE will have an apparel partner to put theory into practice. In fact, both brands have already been sharing the results of tests performed at their labs in Zurich.
Q36.5 sponsors a team by the same name, and CORE is used by over 65% of the World Tour peloton. Additionally, CORE have worked with the Q36.5 continental team for several years.
According to Luigi Bergamo, CEO & Head of R&D Q36.5 “We are working closely with CORE to gain even more precise insights into thermoregulatory performance of our garments. These insights allow us to continue to improve proprietary fabric development as well as the advanced body mapping of our pattern cutting and multi-fabric design, characteristics that already distinguish Q36.5 from its competitors.”
Ross McGraw Head of CORE comments “We’ve long been sharing data and insight about the impact of thermoregulation on performance in cycling. But, without an apparel partner like Q36.5 we could do little more than highlight opportunities. Luigi’s vision for Q36.5 has always had the impact of core body temperature as a key component to increasing performance and comfort through design.”
The event this Thursday at the Q36.5 flagship store, Bärengasse 10 just 5 minutes walk from the Zurich Hauptbahnhof celebrates the launch of Q36.5’s F/W24 Collection ‘The Tools of the Trade’. It includes a talk with Swiss triathlon legend and Q36.5 ambassador Daniela Ryf who will be joined by CORE Founder, Wulf Glatz.
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Media Info
Invitation: Vernissage of F/W24 Collection “The Tools of the Trade”
When: 26th September at 1800
Where: Q36.5 Flagship Store Bärengasse 10
Join Swiss Triathlon legend Daniela Ryf who will discuss her Q36.5 partnership and success while tech partner CORE shares insights on thermoregulation in performance.
Contact & RSVP
Fiola Foley
Notes to Editors
About Q36.5
Founded in 2013 by Luigi Bergamo, Q36.5 is an innovative Italian cycling apparel brand headquartered in Bolzano, Italy. The brand's name, derived from the Latin word quaerere meaning "to research," reflects its core mission of pushing the boundaries of technical performance wear. Q36.5 is dedicated to creating advanced cycling gear that helps athletes maintain an optimal body temperature of 36.5°C during physical activity, enhancing comfort and performance. The company continues to lead the industry through constant research and development of high-quality, sustainable materials.
About CORE
CORE is a division of greenteg AG and provides expertise and technology for thermal management in sports. The CORE sensor is a real-time core body temperature monitor built with the advanced, Swiss-made Calera thermal energy transfer sensor which provides medical-grade accuracy. It is the only wearable solution that allows athletes to continually monitor accurate core body temperature data without the need for an ingested or inserted thermometer.
Zürich-headquartered greenteg AG manufactures and supplies thermal energy transfer sensors which are also used across a host of applications beyond sports including medical use, photonics, thermal efficiency measurements in construction, and workplace health and safety.
